Using Customer Segmentation and More to Maximize Value
The Service | Cost dimensions of the 3D-Ops Model℠ framework look at how best to optimize service delivery while protecting margins — both under pressure as customers demand more and inflation complicates margins.
A key example is the need to conduct customer segmentation that reflects the realities that different segments produce different values at different costs — giving you the opportunity to allocate resources to those customers that create the most value and avoid overinvestment in those producing marginal value.